We were excited to discover this amazing new initiative called “The New Plastics Economy”. The initiative is led by the Ellen MacArthur Foundation in collaboration with a broad group of leading companies, cities, philanthropists, policymakers, academics, students, NGOs, and citizens. We believe design will save the world from our current plastic problems and this exciting initiative is an extremely ambitious, three-year initiative to build momentum towards a plastics system that works. Applying the principles of the circular economy, it brings together key stakeholders to rethink and redesign the future of plastics, starting with packaging. They have recently launched this competition to find solutions so go get inspired go get involved!
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